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The advertorial Website
with Nikkei and Toshiba
Ai is in charge of the advertorial website with Nikkei (Nihon Keizai Shimbun)to introduce Toshiba B2B solutions for medical, IT, and infrastructure.
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Developed the advertorial contents to brochures, magazines, and newspaper ads, including the Wall Street Journal in the US, to support B2B sales of the Toshiba group in Japan and the US.
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Analyzed the advertorial website's access logs and proposed/negotiated the best online ad plans to Nikkei, which brought stable website access and popularity for years.
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Interviewed over 60 cases in Japan and the US, and eventually, this website recorded the historical longest run over 14 years, among all Nikkei advertorial websites.
アンカー 1
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Home Page

Newspaper Ads

アンカー 2
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Children Heart Center, OH, USA
Article


Newspaper Ads

アンカー 3
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